The focus of this project is the variety of perspectives on gossip. “Saunterings” offers a valuable insight into the development of the press during the Gilded Age. The contemporary discourses around privacy view gossip critically, whereas a large part of the population supports the public exploitation of current happenings. These considerations are laid out here.
This digital project explores the media representation of Evelyn Nesbit, an artist’s model, performer, and central figure in one of the most sensational scandals of the early 20th century, as portrayed in the American society magazine Town Topics.
Spanning the years 1905 to 1922, my project analyzes how Nesbit’s public image evolved before, during, and after the murder trial of her husband, Harry K. Thaw. Through Town Topics’ gossip columns, she was cast in a range of roles: the scandalous bride, the tragic victim, the ambitious performer, and ultimately a fading symbol of notoriety. With my digital timeline it highlights key articles, quotes, and shifts in tone to show how gender, class, and morality were negotiated through scandal journalism.
This project invites readers to critically examine how early celebrity culture in the United States of America used gossip not only to entertain but also to enforce societal norms and how one woman’s story was told and retold to reflect those anxieties.
created with ChatGPT via the prompt Concept for homepage image of elite society late 1800s, landscape, light colors, Gilded Age style illustration (like old Harper‘s Bazaar fashion plates)
Step into the stylish (and cutthroat) world of Town Topics, a New York society magazine that turned gossip into social regulation. Behind its witty tone and polished phrasing was a sharp eye for missteps, especially regarding how the wealthy dressed and broke unspoken rules. In the Gilded Age, fashion was used to signal status, and it quickly became a tool for policing society.
Using theories from Maureen E. Montgomery’s Displaying Women and Thorstein Veblen’s Conspicuous Consumption, the collection, in the style of an online tabloid or magazine, looks at how Town Topics both reflected and reinforced class expectations in the Gilded Age, especially for women. Because in this world, fashion could make or break someone.
Getty Images. Courtesy newspapers.com. TownandCountryMag.com, https://www.townandcountrymag.com/society/ money-and-power/a64804460/gilded-age-divorce-scandal-alva-vanderbilt/
Broken engagements and divorces offer a unique perspective on how gender and morality were publicly debated during the Gilded Age. Town Topics didn’t just report on scandals, it also exposed how women were more vulnerable to reputational damage than men. While men often moved on with little consequence, women’s behavior, and visibility were constantly judged. Gossip acted as a kind of social control, reinforcing double standards around respectability, sexuality, reputation, as well as class. My blog explores these patterns through specific scandal cases, showing how Town Topics shaped public perceptions and also enforced social norms.
Parasocial relationships and celebrity culture are now an integral part of our media consumption society. But how did it come to be that, as a society, we developed such a fascination with media figures and public personalities—and beyond that, one-sided relationships with them, to the point where people feel as though they have a kind of friendship with individuals they don’t actually know?
This development began in the late 19th century, when people of public interest started to be featured in print media. The following project explores the concepts of parasocial interaction and parasocial relationships, as well as the origins of celebrity culture. To connect these ideas and build a bridge to the 21st century, you are invited to explore a fan account for Cora Potter, an 18th-century celebrity.
Charles Deitz in his study ‘A Tomb for the Living’: An Analysis of Late 19th-Century United States Newspaper Reporting on the Insane Asylum demonstrates the role newspapers play in providing the public with information about mental asylums, the problem of stigmatisation and the shift of mental illness from a private matter into the public sphere, “Mental illness evolved from a private/family concern to one of public import over the course of the 19th century” (v). Town Topics: The Journal of Society, provides therefore an example of a somewhat contradicting phenomena where on one hand the language used adds to stigmatisation and marginalisation of mentally ill people, and on the other hand the marginalization occuring in the public sphere integrates the “lunatics” into everyday life of “normal” people. A database of excerpts from Town Topics: The Journal of Society that revolve around the topic of mental illness allows users a glimpse into shifting notions of mental health at the turn of the 20th century.
All content for educational purposes only.
University of Greifswald
Seminar: Editing Scandal
(Summer Semester 2025)
Instructor: Prof. Dr. Katrin Horn